As an agency leader, your clients want everything to be “better, faster, and cheaper.” On the other, your employees want the freedom and resources to do great work while enjoying a work/life balance.

As a leader of a growth-focused agency, you should always be looking for new ways to improve performance. One impactful way to do this is by rethinking your organizational structure.

One of my favorite quotes about company culture comes from Patty McCord, former Chief Talent Officer of Netflix and Author. The culture Patty describes is one that welcomes constant change.